COVID-19 has impacted every facet of our daily lives: from work commutes to special occasions, nothing looks like it did even a year ago. But how has the pandemic impacted consumer’s buying choices, preferences, and interests?

Digital Marketers working on political and advocacy campaigns are looking down the barrel of a complete blackout for Facebook and other online ad platforms surrounding the upcoming election. Facebook has announced no new social issue, electoral or political ads will be allowed to be purchased one full week before the election.